CURRENT:
Zillow. NYC. Seattle. SF. 2020 - Present
Creative Director at Zillow. Lead Studio Z’s creative output (Zillow’s in-house creative agency) consisting of a team of writers, art directors, UX and UI designers, developers, producers and content strategists. Create and manage work across the Seattle, San Francisco and New York offices. Work closely with awesome agency partners including 72 and Sunny and Media Monks.
PAST:
Merkley + Partners. New York, NY. 2017 - 2020
Integrated creative director on Mercedes-Benz. Also contributed work to Performix energy supplements and new business.
Campbell-Ewald. 2016 - 2017
Integrated creative director (Brand, Digital, Content) on OnStar and Country Inns & Suites across the Detroit and Los Angeles offices. Also created work for Harley Davidson, Travelocity, IHOP and new business.
Doner. 2011-2016
Creative director on Serta, KBB.com, FIAT Chrysler, Minute Maid, NGK Sparkplugs, Harman audio brands and JCPenney. Inspired a team of creatives to deliver memorable, clever, and engaging work through television, digital content and social media. Collaborated with agency President, account leadership and strategic planning to develop insightful briefs and raise the caliber of creative. A key creative leader on the winning JCPenney pitch. Managed JCPenney during the brand’s turnaround and a major rise in market share. A go-to creative in many FIAT Chrysler “jump balls” that helped win the agency numerous projects against FIAT’s roster of world-class agencies. Launched a social media campaign on Facebook for NGK Sparkplugs that was their most successful social promotion to date and also spun off into print that won a Graphis Platinum Award.
Leo Burnett. 2010-2011
Creative Director on Buick and GMC. Helped Leo Burnett’s Dubai office with their winning pitch for the Cadillac account in Saudi Arabia. Created a fully integrated digital campaign for GMC that won numerous interactive awards and put GM on Adage’s “Top 10 Viral List” for the first time ever. Wrote the new TV anthem and theme line for Buick after bankruptcy, which is considered to be a significant point in the brand’s turnaround.
Leo Burnett. 2007-2010
Senior writer on Buick, GMC, Pontiac, Wahl and Nintendo. Digital content for Wahl received praise from Communication Arts. Launched Pontiac’s flagship vehicle during the NCAA Final Four with a campaign that also won a LIA Award.
R&R Partners. 2007
Freelance ACD on Las Vegas Convention and Visitors Authority and Harrah’s Casino.
Doner. 1998-2007
Copywriter on Mazda, Coke, Simply Orange, US Cellular, Blockbuster, Six Flags and Arby’s. A key creative on Mazda’s Zoom-Zoom campaign and gained production experience in Barcelona, Seville, New Zealand, Tenerife, Toronto, Vancouver, and LA.
Education
Michigan State University. 1993-1997. B.A. in English with a Film Specialization.
Awards
Work has been recognized by One Show, LIA, Graphis, CA, D-Show Addy and Effie.